Delta Air Lines, Inc.

From hubs in Atlanta and eight other cities, Delta Air Lines runs one of the three big US network carriers, flying to hundreds of destinations across dozens of countries. Atlanta is the anchor, the busiest airport in the world, and the hub-and-spoke system funnels passengers through those airports to fill planes efficiently. Delta has spent years positioning itself as the premium option among US majors, pushing higher-fare cabins, its SkyMiles loyalty program and a lucrative co-branded credit-card partnership with American Express that generates steady, less cyclical cash. Fuel prices, labor costs and the state of the economy drive its results; air travel demand falls fast in a recession and jet fuel is a large, volatile expense. The AmEx relationship and premium mix are what management leans on to smooth those swings.

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