Snap

Snapchat built a following among young users on a simple idea: messages and photos that disappear after they are seen. Its parent, Snap, calls itself a camera company and leans on augmented-reality lenses, the playful face filters that made the app distinctive and that it has pushed as a longer-term bet, along with its Spectacles glasses. Almost all the money comes from advertising, which makes Snap vulnerable, since it is smaller than Meta and Google and has been squeezed by TikTok for the same young audience and the same ad budgets. Profits have been elusive, and the stock is volatile around user growth and ad demand. Founders Evan Spiegel and Bobby Murphy keep voting control through a special share structure. Founded in 2011 and based in Santa Monica, California, Snap remains a distant challenger in social media.

On MyRWA, SNAP trades tokenized across 3 on-chain venues - see the listings below.